A different angle on design.
UPSIDEYE · STUDIO OF ONE

A different angle on design.

Upsideye is my studio of one. I'm Georgios Delimpasis, and I design brand identities and websites for founders and small teams. You work directly with me. No account layer, no junior hand-off. Send me a brief and I'll tell you honestly whether I'm the right person for the job.
Georgios Delimpasis

Senior Graphic Designer

Founder of Upsideye

Georgios Delimpasis

Let's talk
01Product & Web

Interface Design

Websites and product interfaces, mostly for small teams. I design them and I ship them. The goal is screens people don't notice because they just work.

02Branding

Brand Identity

Logos and the systems around them. Built to hold up everywhere, not just on the homepage.

03Launch Creative

Ad Creative

Paid social and display creative, static or animated, built for the exact platform it runs on. Every set has a number attached, and the job is moving it.

The tools behind every Upsideye project.

After Effects
100%
After Effects
Photoshop
100%
Photoshop
VS Code
60%
VS Code
Rive
60%
Rive
Figma
60%
Figma
Illustrator
60%
Illustrator

The Archive

Professional Journey

Current Position

Active

Visit Madinad

Madinad

Senior Graphic Designer · Team Lead

Leading creative production at Madinad — crafting rich media and Connected TV (CTV) advertising for internationally recognized brands. I pair hands-on design execution with team leadership, shepherding campaigns from concept to cross-market delivery.

Producing rich media and CTV campaigns for globally recognized clients across multiple markets

Leading a design team through daily delivery, creative reviews, and quality control

Driving a motion-first, brand-safe creative standard that performs across formats and placements

Rich MediaCTV AdvertisingMotion DesignCreative Direction

Selected Work

Selected Collaborations

2020 — Present

Working Academy

Freelance Designer

Partnering with Working Academy, a UK-based agency, to reconstruct the website for a national healthcare organisation. Rebuilding the core component library, shaping a reusable design system, and aligning patterns with public-sector accessibility standards (WCAG).

2019 — 2021

Digital Agency Bloom

Junior Designer

Focusing on creative web experiences and immersive storytelling for global non-profits. Collaborated with senior leads on multi-platform content delivery.

2018

Tech Startup Y

Design Intern

Early-stage venture building tools for the decentralized creator economy. Supported the design team in asset creation and interface prototyping.

MY PORTFOLIO

SELECTED WORKS.

Nudgy — Habit Tracker
Next.jsSupabaseTypeScript

Nudgy — Habit Tracker

A friendly habit tracker that nudges you toward consistency with streaks, reminders, and weekly reflections.

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Upsideye Analytics Dashboard
ReactD3.jsNode.js

Upsideye Analytics Dashboard

A real-time analytics dashboard for small teams — funnel breakdowns, cohort charts, and alerting without the enterprise weight.

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Aurora Design System
StorybookReactFigma

Aurora Design System

A tokens-first React design system with 60+ components, Figma parity, and dark mode by default.

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Kairos — Smart Scheduling
Next.jstRPCPrisma

Kairos — Smart Scheduling

A Calendly alternative that respects timezones, working hours, and your team's collective calendar — without the upsell.

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Lumen Portfolio Template
AstroMDXTailwind CSS

Lumen Portfolio Template

An Astro-based portfolio template with GSAP-driven scroll choreography, MDX content, and perfect Lighthouse scores out of the box.

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Pulse — Realtime Chat
Next.jsSocket.ioRedis

Pulse — Realtime Chat

A self-hostable team chat with end-to-end encryption, threaded conversations, and sub-50ms message latency.

VIEW DETAILS

GET IN TOUCH

LET'S TALK.

Working on something new? Send me a note and I'll get back to you.

Work with Upsideye

Upsideye is just me. You won't get handed off to an account manager or a junior. I take on a handful of projects at a time, so tell me what you're building and when it needs to ship.

Based in

Athens, Greece · Remote worldwide

Booking

Currently taking on projects. Monday to Friday.

Response time

I reply to real messages within a day or two on weekdays. If you're launching soon, put the date in the subject line and I'll jump it up the stack.